Headlines are very, very important.

‘Father of advertising’ David Ogilvy said that your headline is read five times as much as your body copy – so it’s five times more important that you make it a good one.

So use this TQTS Headline Formula to help you create attention grabbing headlines and subheads on your opt-in pages, sales pages, blog posts, email subject lines… pretty much anywhere you want to grab and retain attention.